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Data

For companies who want to understand key metrics across their data ecosystem, our Data Intelligence Framework integrates internal and external data sources, via APIs, analytics tools and other methods, to uncover unique patterns, correlations and insights. FUNL works with global enterprises to remove data silos, accessing the full benefits of  the holistic digital experience. We empower organizations to become truly data-driven and provide decision-makers with a 360-degree view of insights that's relevant to their analyses.      

Remove Uncertainty From Growth Opportunities

Understand
Behavior

Test key aspects of your product through prototypes, ads, landing pages, and more.

Understand
Intent

Engage and convert your target audience while executing rapid, continuous optimization experiments.

Optimize
Costs

Reduce spend and maximize ROI with targeted, data-driven creative and campaigns. 

Our Approach

1

Understand the Data Ecosystem

Audit and map the entire data ecosystem: product usage, paid campaigns, analytics, call center/call tracking, sales, CRM, chatbots, field sales, to uncover key data silos and needs. 

2

Construct a Data Intelligence Framework

Unify all relevant sources from user/customer interactions across platforms and channels into a single source of truth – the Data Intelligence Framework.

3

Develop Real-TimeDashboards

Actionable Insights on product usage, campaign performance, user engagement, sales, ROI, communication performance and other KPIs to inform roadmap and investments.

4

Use rapid experiments to continually optimize

Continuous optimization of digital experience and ad campaigns, channels, messaging, call-to-actions and product features, via AI or manual processes.

Case Studies

Let’s connect

If you're curious with an unrelenting desire to understand and delight the customer and deliver value to the market, we'd love to hear from you.

Contact Us